Are you an Arthritis “Sufferer”
Monday, November 30th, 2009We recently had an email from one of our visitors asking why we use the word “sufferer” on our website. The author of the email, someone with arthritis, felt that the word was negative, depressing and indeed cringeworthy.
I have to say that I agree. The word “sufferer” simply does not reflect the ethos of Funky Arthur. Personally speaking, I also find the term unpalatable. So why do we use it?
Unfortunately it comes down to a technical issue. When I look at how people find us online, a large proportion of them include the word “sufferer” in their search terms. Common keywords include “gadgets for arthritis sufferers”, “aids for arthritis sufferers”, “products for arthritis sufferers” and so on. This means that if we were to remove the word “sufferer” from our site, then fewer people would find us and fewer people would have access to what we hope you agree are some great products.
It’s not all doom and gloom though. As Funky Arthur grows and becomes better known, I can see a day when we will be able to drop that word altogether. I for one can’t wait.

